Office Location: Boise, Idaho
Reporting to the Director of Marketing, the Marketing Coordinator will coordinate and implement marketing communication projects with responsibilities that include public relations, special events management, advertising, customer satisfaction analysis, and creating brand awareness. This position requires tight interaction with sales, customer service, and product development, to ensure that our website, collateral, and other communications accurately reflect our brand.Full time with benefits after sucessful completion of 90 days probationary period.
Compose, deliver, and track press releases
Manages inventory of marketing materials and ensures all are up to date to include brochures, video handouts, promotional materials, photographs, etc.
Organizes the preparation of proposals and presentations using marketing resource materials such as brochures, data, and photographs.
Write & maintain content and provide monthly updates to corporate website
Prepare marketing and advertising strategies, plans, and objectives
Coordinate advertisement placements ensuring approved artwork are properly placed.
Produce quarterly newsletter and distribute to our email marketing list
Analyze ROI by capturing marketing campaign performance metrics
Coordinate and/or attend tradeshows, company-sponsored events & promotions
Develop lead generation strategies with objectives, targets, and measures
Build a lead scoring system to evaluate lead quality and qualify opportunities
Work with customers to develop case studies, testimonials, and references
Researches competitive products by identifying and evaluating product characteristics, market share, pricing, and advertising
Execute & analyze results of marketing campaigns and advertisements
MINIMUM JOB REQUIREMENTS
Pursuing an Undergraduate or Masters degree in Marketing
Knowledge of marketing, sales, and business processes
Strong project management, leadership & sales support skills
Ability to develop strong relationships and work with senior level executives
Exceptional written and verbal communication skills
Strong computer skills, especially Microsoft Office (Word, Excel, PowerPoint)
Graphic Design or SEO skills a plus
Effective time management, organizational, and leadership skills
Interested persons may email resume to: jobs @ asu-nvg.com or FAX to (208) 287-5406
4632 West Aeronca St.
Boise, Idaho 83705
Tel: +1 (208) 426-8117
Fax: +1 (208) 426-8975
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